These are a few of the topics:

• The most important reasons why training, consulting and software firms struggle with finding new clients.
• A clarification why social media posts, ads, blog posts and webinars often don’t lead to the expected results and what to do about it.
• A clear one page visual to attract new clients.
• What to pay attention to when creating an attractive website, lead magnet and LinkedIn profile.
• Where to find prospects and referrers.
• Which pitfalls to avoid during the sales conversation.
• Checks for each step of the Client Acquisition Pathway so you can directly see where you are doing well and where there is room for improvement.

The Dutch version can be downloaded f